Yashodhara Kataki

Market research is important in order to build an efficient business plan. If you are here that means you are also looking for the best market research tips for startups. When you explore the market for the first time, it is important to take note of the companies that are operating in your industry. For the most part, startups begin with a confrontation with other startups. They plan their strategy in such a way that they are able to outshine their rival startups. Planning in such a way could be effective in the short run, but for sustained growth, this

A startup is a new company founded by one or more individuals with an aim of entrepreneurial supremacy. To obtain such supremacy, one must keep in mind the importance of startup branding, i.e standing out in a competitive, saturated environment. Branding is a tedious task as it requires a lot of brainstorming, determination, and patience. There’s a reason why some startups achieve dominance while some bite the dust. Although it is common for any business to make mistakes, the price paid by startups for such mistakes is more than an already established business. Ideas are easy. Implementation is hard. -Guy Kawasaki